RETAIL CUSTOMERS

We don’t just sell to our retail customers we collaborate with them to help solve their toughest business problems. We often undertake joint business planning, and through innovation, creativity, adaptability, and dedication we work together to develop strategies for expanding their pork categories and growing their profits.

After many decades in this business, we understand the need to balance consumer trends with customer realities, and we’re committed to creating programs that bring our clients success. Whether we’re moving from random to net weight, introducing new products or packaging, or working hand-in-hand with our customers to solve their business challenges, we’re endlessly on the hunt for new creative solutions.

Much of this creative thinking happens in our Customer Experience Center, a state-of-the-art facility at our Hatfield® headquarters that’s open to our partners for all kinds of uses. Here, we host innovation sessions, team trainings, and new product samplings—helping our retail customers develop pork category strategies that will deliver growth.